Neha Pandey Photography

Volvo - Open Brief Campaign for Ad Awards submission

Team
Art Directors:
Neha Pandey
Hikaru Arimoto
JonasParnarauskas

Copy writers: 
Raul Dias
Mila Ivakhnenko

Conceptual Brief for Incredible India Tourism Ad Campaign

I CAME FOR THE PLOT TWIST!

For a country as diverse in its landscapes as in its culture, no journey through India ever sticks to the plan - and that’s the beauty of it!

This campaign captures the beautiful unpredictability of travelling here. What begins as a search for new scenery often ends as a shift in perspective. I wanted to spotlight that moment when travellers let go of their itineraries - and find something far more memorable in return.

Because in India, the plot always thickens.

MAGAZINE EDITORIAL AND POSTER LAYOUTS

CONCEPTUAL BRIEFS

Using Format